The countdown, together with the ‘Trofeo senza Fine’, will be exposed at the brand new Mall ‘The Rinascente’, in the heart of the luxury shopping district in the city, for one month from today till Sunday May 27th, date when the Giro d’Italia will arrive in Rome in the magnificent setting of the Via dei Fori Imperiali, just in front of the Colosseo.
 

TAG Heuer is Official Timekeeper of Giro d’Italia for the second year, one of the most charming and challenging bike race in the world, this year at its 101st edition.
 

To celebrate this special partnership, TAG Heuer released a customised pink edition of its Connected Modular Watch, available in 101 limited pieces in a special box together with a double strap and a pink cyclist shirt by the official provider of Giro d’Italia Castelli.
 

This year TAG Heuer is proud partner of the first edition of Giro E – the ‘electric’ Giro d’Italia on E-bike. The partnership was announced with a spectacular, disruptive race of a Formula E car driven by the former F1 driver Giancarlo Fisichella vs the young rider Gianni Moscon on a e-bike, on the same track of the first Formula E-Prix in Rome. Giro d’Italia will be back in Rome on it final step on the 27th of May.