TAG Heuer chronographs have proudly made it on the podium with Jenson 1st and Lewis 3rd in Melbourne and Audi achieving 1-2 in Sebring"

 

Because of a wealth of shared values and history,TAG Heuer partners with the best teams -Vodafone McLaren Mercedes, Audi Sport, Oracle Racing- and the best races -the Monaco Grand Prix, the Indy 500 and the 24 hours of Le Mans through Audi. The quest of prestige and performance leads these sponsorships. Motor racing and sports timing have been in TAG Heuer’s blood since it invented “Time of Trip”, the world’s first dashboard chronograph in 1911. 

 

The leader in cutting-edge chronographs and timekeeping since 1860, TAG Heuer is the watch brand most closely associated with motor sports and dream cars. They are the inspiration behind TAG Heuer timepieces, eyewear and communication instruments. No other watchmaking brand can equal TAG Heuer’s depth and breadth of epoch-making partnerships with the most prestigious events, teams, drivers and cars in the world. 

 

For more than a century, TAG Heuer has built its reputation on the core values of motor sports and GT cars: advanced design and materials, high-technology and high-performance movements, ultimate precision and absolute reliability. The new Carrera 43mm Jenson and Lewis were wearing on Melbourne podium embody all these values, as well as the quick and beautiful 2012 McLaren racing cars.