For its first major event in Europe with ORACLE TEAM USA, TAG Heuer and guests lived a stunning experience in Venice, watching AC45 boats competing within the mythical ‘Grand Canal’.

 

Aquaracer : Crafted for Intense Life !

 

Through partnerships with sailing teams, TAG Heuer has been involved in the America’s Cup, one of the world’s greatest sport trophies, for almost 40 years. All started in 1967 when TAG Heuer was the official timekeeper of Intrepid, two times America’s Cup winner. Over the years, the Swiss watch brand supporting several teams including ORACLE BMW Racing in 2003 for the 31st America’s Cup.

“We are proud to be back on board with ORACLE TEAM USA, the Defender for the 34th America’s Cup” said Jean-Christophe Babin, TAG Heuer President and CEO. “Being already associated with top team Vodafone McLaren Mercedes and its top drivers Lewis Hamilton & Jenson Button in Formula 1, it sounds logical for us to support the Defender for the 34th America’s Cup with such well-known athletes: Russell Coutts, 4 times winner of the America’s Cup and Jimmy Spithill, the youngest ever winner of the Cup.”

 

And the Swiss brand has a strong knowledge and experience in water-resistance watch making from its first water-resistant patent in 1895 to the launch of the new Aquaracer 500M series. Like ORACLE TEAM USA is, TAG Heuer wanted to develop groundbreaking products through these series. The new Aquaracer 500M Ceramic watch stands as the star of the new series, embodying TAG Heuer’s quest to perfect match between water resistance features, style and elegance.

 

Aquaracer ‘Team USA’ watch and chronograph complete this launch, as a tribute to TAG Heuer’s partnership with ORACLE TEAM USA. These limited editions pieces combine all features of the other Aquaracer together with specific details such as the “DEFENDER” and “TEAM USA” logos on the dial. “We are glad to have such a great partner as TAG Heuer is. We are sharing this passion for innovation, pioneering and obviously sailing”, explained Russell Coutts, CEO of ORACLE TEAM USA. “It’s an honor to wear the Aquaracer ‘TEAM USA’ limited edition and the entire team is proud to contribute in the launch of the new Aquaracer 500M series.”

Russell Coutts and skippers of the two ORACLE TEAM USA boats, Jimmy Spithill and Darren Bundock, are wearing Aquaracer 500M ‘Team USA’ Calibre 16 44mm chronographs, while the rest of the sailors is endorsing Aquaracer 500M ‘Team USA’ Calibre 5 43mm watches.

 

From Wednesday the 16th to Sunday the 20th, the America’s Cup World Series is offering to Italian public an amazing show in Venice ‘Grand Canal’. This is the reason why TAG Heuer decided to choose this event to launch the new Aquaracer 500M series and provide its 50 guests with a full experience with ORACLE TEAM USA. 

After 3 days of regattas in VeniceORACLE TEAM USA SPITHILL finished on the podium in both the fleet and match racing championships and now holds a 4-point lead in the 2011-12 ACWS Season Championship heading into next month’s final event. " We wish them all the best for the end of this round which will take place in Newport and we’re looking forward the 34th America’s Cup match in San Francisco in September 2013!” concluded Jean-Christophe Babin.